San Francisco doesn’t pretend to be a fashion capital like New York or Los Angeles, but our tech-savvy, free-spirited city is home to more fashion bloggers per capita. You’ll also find exceptional shopping here, from an impressive lineup of luxury flagships and department stores to indie and vintage boutiques. We recruited six local style icons to curate a guide to six of San Francisco’s best neighborhoods for browsing and buying.
Julia Engel
THE BLOG: Gal Meets Glam
The Marina resident’s wildly popular, feminine and youthful personal style blog also covers beauty and home.
THE HOOD
Cow Hollow is brimming with shops both local and national as well as upscale salons, boutique gyms and popular cafes and restaurants.
THE LOOK
You can get away with a bold over-the-knee boot and one very pink bag in such a stylish neighborhood. The sunglasses and light jacket are practical everyday attire for San Francisco’s capricious climate.
SLIDESHOW: THE STORES