Explore Oahu

Local Looks: A Guide to Made-In-Hawaii Fashion

From clothing designers to accessories, here are the must-haves from Hawaii's Fashion Month.

Hawaii Fashion Month expands on the standard formula of Fashion Week and spreads it across a 30-day calendar of events, showcases, awards and unique shopping experiences that highlight Made-in-Hawaii labels. From locally designed denim to island-inspired jewelry, here are our top must-haves. 

Issa de Mar swimsuit model
@Issa de Mar

Perfect Fit

Frustrated with the lack of options for women her height and having to tailor clothes to fit, Allison Izu created a line for petite women (5’6” and shorter). Find your match among high-waisted shorts and relaxed-fit favorites. Allison Izu, Nordstrom Ala Moana, 1250 Ala Moana Blvd., 877.498.4981

Allizon Izu models
@Allison Izu


You can’t pull off the island look without jewelry to match, and nothing reminds us of Hawaii more than a necklace that reads “aloha” or a set of bangles ordained with freshwater pearls. The two sisters behind Day and Nite have you covered. Freshwater pearl bangles, $35, Drift Boutique, 3434 Waialae Ave., 808.284.1177

Day and Nite Jewelry
©Day & Nite Jewelry

Go Green

Carry all of the day’s essentials along with a piece of Hawaiian history. These handmade bags from Organik Clothing are made from 100 percent Kona coffee burlap sacks and are perfect for beachgoers or topping off your sun-kissed, bohemian ensemble. The brand is also known for its casual, cut-and-sew tees made of organic cotton. Beach Bum burlap, $48, 531 Ahui St., 808.315.3500

Organik Clothing tote bag
©Organik Clothing

Beachside Babe

Reigning from the renowned North Shore is Issa de’ mar, a swimsuit brand designed by two surfer girls raised on opposite shores of the Pacific Ocean. Daring cuts and flattering lines make their mix and match separates a must-have for a rendezvous in or out of the water. Sao Paulo One Piece, $165, Fighting Eel, Royal Hawaiian Center, 2233 Kalakaua Ave., 808.738.9295

©Bryce Johnson

Hippie Chic

Keep your wind-swept hair under fashionable control with one of Cassandra Rull’s elastic headpieces. Various colors and patterns offer different looks for any day or evening outfit. Turban, $20

©Cassandra Rull

For more details, visit Hawaii Fashion Month's website.