Not to be confused with the South End, South Boston (aka Southie) is a rough-and-tumble neighborhood with rich community, Irish American roots and true grit set among lovely harbor views and peaceful parks. This is one of the country's most historic areas, but that doesn’t stop the young trendy set from calling it home. For a little local flare, hit up a few neighborhood boutiques for a shopping adventure Southie-style.
When in an Irish neighborhood, buy something Irish. You’ll find original imports from the Emerald Isle like knit sweaters, scally caps, wooden products and emblems at this family-owned shop. Southie's Own also serves Irish tea and freshly baked bread all day, so sláinte.
396 West Broadway, South Boston, 617.268.0714
It’s time to break the “thou shall not covet” rule. High-end designers you’re sure to spot in covetable arrangement of consignment items at Covet—Prada, 3.1 Phillip Lim and Marc Jacobs. A table showcases baubles and bags, and you might even discover a pair of red soles on the shoe wall.
395 West Broadway, South Boston, 617.268.1100
Neatly Nested houses fabulous vintage home décor. There are mason jar soy candles, fun typography cloth napkins, hand-sketched note cards, travel clocks and more. Whether it’s an old timey suitcase or a small mosaic accent, your home will thank you for all the inspiration.
373 West Broadway, South Boston, 617.752.4957
Bringing Up Baby
With a keen eye on eco-friendly brands and fair trade practices, Bringing Up Baby boutique caterers to the haute tot. Think organic layette lines and upscale brands like Mayoral, Deux par Deux, Primigi and Eliane et Lena. There’s also a small assortment of strollers and gear, toys, books and games.
663 East Broadway, South Boston, 617.765.8208
Ku De Ta
Trendsetting never looked so flashy—hot pink walls, glitzy chandeliers, a ceiling draped in bubblegum-colored fabric. Ku De Ta is where you find tomorrow’s fashion. True Religion denim and Joe’s Jeans keep you casual, while über-girly brands like Lucca Couture and Aryn K dress you up. From fun clutches to dainty jewelry, this boutique is for the fashion-forward.
663 East Broadway, South Boston, 617.269.0008
With parks aplenty in Southie, there’s no better place for a picnic. Have the experts at this “general store” market pack up a gorgeous basket of goodies. American Provisions have gourmet foodstuffs galore—organic meats, charcuterie, homemade condiments and farmstead cheeses.
613 East Broadway, South Boston, 617.269.6100
Tiny in size but big on style, funky boutique Habit offers trendy treasures for both men and women. Fill your suitcase with tops, pants, dresses, sweaters, handbags and belts from designers like Alternative Apparel, Blue Martin, Citizens for Humanity, B.B. Dakota, James Jeans and Tulle.
703 East Broadway, South Boston, 617.269.1998